Today we are featuring Brianna Rooney, Assistant Account Executive at Tonic Life Communications, an agency specializing in healthcare PR. Brianna is the head of PPRA’s College Relations Committee for the second year in a row and is looking forward to hosting her second Careers 101 April 6th. Register here to network with her in person!
PPRA: Brianna, tell us a little bit about your PR background.
BR: I am an Assistant Account Executive at Tonic Life Communications, an agency specializing in healthcare PR. A proud Temple alum with continued strong ties to the university as well as the surrounding community. While at Temple, I served as the President of Temple University’s chapter of the Public Relations Student Society of America. As the head of PPRA’s College Relations Committee I am excited to host our second Careers 101 and help engage young professionals and students with some of Philadelphia’s industry leaders.
Outside of work, you can find me eating my way through Philadelphia and trying new places every opportunity I get.
PPRA: Who are your clients, and what projects are you working on right now?
BR: My clients fall within the healthcare, pharmaceutical and biotech industry. I am currently working on unbranded campaigns to bring awareness to the different disease states that our agency touches.
PPRA: What’s your favorite part about your job?
BR: My favorite part of my job is working directly with patient advocates who make a difference in the lives of others living with various illnesses and bringing awareness to important causes.
PPRA: What one piece of advice would you give to your fellow PR pros?
BR: Remember at the core of everything we do, we are telling a story. So be passionate about that story, the job becomes more enjoyable and (a little ) easier.
PPRA: What book or movie could you read or watch again and again?
BR: “The Nightingale” by Kristin Hannah. I recently finished this book and absolutely loved it. It instantly transported me back in time to one of my favorite eras of history.
PPRA: What’s your favorite spot in Philly?
BR: Rittenhouse Square on a fall day.
PPRA: How do you take your cheesesteak?