Today we are featuring Jeff Jubelirer, Vice President of Bellevue Communications Group. Jeff has been a member of PPRA since 1999 and this Friday, May 20th he will be inducted into PPRA’s Hall of Fame. Register for the event Here.
Jeff is widely recognized as one of the top communications strategists in Greater Philadelphia and the Commonwealth of Pennsylvania. Perhaps best known for his unparalleled expertise in issue and crisis management and public policy advocacy, Jeff is a “go to” media and political analyst for local broadcast and newspaper outlets. In addition, Jeff is a regular panelist on 6abc’s venerable weekly public affairs show, “Inside Story.”
PPRA: Jeff, tell us a bit about your background and your current job.
JJ: I am the “chief architect” behind the development and execution of the strategic communications, media & community relations and crisis management issues for my clients, who constitute many of the state’s most well-known businesses, executives, institutions and non-profit organizations.
I was named as one of the regions “40 under 40” by the Philadelphia Business Journal and recognized as one of “22 People to Watch” by Philadelphia Magazine. In 2012 I received the prestigious national Daniel Ginsberg Award for his exemplary leadership on behalf of the Anti-Defamation League (ADL).
I am an adjunct professor teaching issue & crisis management at Temple University. In addition, I write a quarterly column in the Pennsylvania Law Weekly on emerging issues in public relations.
I serve on the Boards of the Make-A-Wish Foundation of Philadelphia, Northern Delaware & Susquehanna Valley, The Moyer Foundation, Pennsylvania Partnerships for Children, Legacy Youth Tennis and Education and the ADL of Eastern Pennsylvania/Southern NJ/Delaware. In addition I serve on the Department of Political Science Board of Visitors at his undergraduate alma mater, Penn State University.
PPRA: Who are your clients and what projects are you working on right now?
JJ: Mastery Schools of Camden, Philadelphia Charters for Excellence, A Renewable America, The Wind Energy Foundation, Philadelphia Holocaust Remembrance Foundation, Children’s Scholarship Fund Philadelphia, Free to Breathe, Livengrin Foundation, and some others that shall remain nameless because of the sensitivity of the work!
PPRA: What is your favorite part about your job?
JJ: The strategy. Figuring out how the puzzle pieces in the communications arena come together to make for a great result, whether that means lots of visibility to help a client’s business or organization prosper, or on many occasions how to help them navigate the headwinds of an angry public and political class.
PPRA: What was your latest and greatest accomplishment at your job?
JJ: I consider helping a few clients through some challenging periods, including a leadership transition, an investigation by a federal agency and an employee threat, to be some of my better accomplishments that do not – and should not – receive any public recognition!
PPRA: What one piece of advice would you give to your fellow PR pros?
JJ: Consume as much as you can from news sources near and far, in and out of agreement with your views and via different mediums.
PPRA: What book or movie could you read or watch again and again?
JJ: Thank You For Smoking.
PPRA: What’s your favorite spot in Philly?
JJ: Rittenhouse Square.
PPRA: How do you take your cheesesteak?
JJ: Wit…of course.
PPRA: What’s your favorite thing to do with your kids in Philly?
JJ: Anything from seeing a show or concert with the girls to finding an old school amusement park and going on the rides (we are especially smitten with Fun Land in Rehoboth).
PPRA: What is your favorite album and who is your favorite musician?
JJ: Album: August and Everything After/Counting Crows Musician: Foo Fighters
PPRA: What is the biggest major milestone in your life?
JJ: Marrying a South African and raising a household full of girls and one male French Bulldog (sorry, need some levity here!)
PPRA: What tools are out now that you wish you had back when you first started?
JJ: Twitter and Google Alerts.
PPRA: What is your favorite traditional tactic that you still use today?
JJ: I still love good ol’ pen and paper. I write notes, compile my “to do” lists and make outlines still on paper. It helps me remember things more easily.
PPRA: What is your fondest memory of your first decade working in the field?
JJ: Advancing events when former First Lady Laura Bush was in the area. I learned so much about event planning, what the media needed and how to run a tight ship. Plus, she was pure class.
PPRA: What is your favorite PPRA memory?
JJ: Going to the Newseum in DC with a great group of PR gurus and friends. We took a limo and laughed the whole way down with Dan Cirucci telling story after story.