Michelle Kane is the Founder and CEO of VoiceMatters, LLC. She has been a member of PPRA for 11 years. She currently serves on the Communications Committee.
A confessed “word nerd” and “information junkie,” Michelle is a senior marketing and public relations strategist who helps clients tell their unique story using strategies & tactics tailored to their benchmarks of success. Throughout her 20+ year career, she has worked with organizations in the automotive, telecommunications, fashion, legal, and financial services fields and non-profit agencies. Her services include strategy development, brand management, content creation, and voiceover.
She lives in Telford, in northeastern Montgomery County, where suburban life is good but she requires regular doses of Philly and NYC.
PPRA: Who are your clients and/or what are you working on right now?
MK: Right now the main focus of my work is on communication management for my retainer clients – strategies, implementation, and outcomes.
PPRA: What is your favorite part of your job?
MK: I still get energized when a campaign clicks. I love working with a creative team, creating content and collateral that communicates all of the good a client can do for their customers.
PPRA: What was your latest & greatest accomplishment at your job?
MK: That I’m still in business after 10 years? Ok, that was mostly kidding. I’d say that I still have a passion for sharing people’s stories. That and it’s almost a year since I launched a podcast with a colleague on working as a solo practitioner: That Solo Life.
PPRA: What one piece of advice would you give to your fellow PR pros?
MK: Be a good listener and be open to the opportunities that arise when things don’t go according to plan because that’s where success beyond your estimation can happen.
PPRA: What book or movie could you read or watch again and again?
MK: To Kill a Mockingbird
PPRA: What’s your favorite spot in Philly?
MK: Mann Music Center on a summer evening with a view of the skyline.
PPRA: If you weren’t in PR, what profession do you see yourself in and why?
MK: Either a teacher or a therapist. Being in PR, you get to be a little of both!
PPRA: Favorite Philly Food?
MK: Have to go with a cheesesteak – Jim’s on South Street.