PPRA Member Monday: London Faust

London Faust is a Digital Media Manager and Account Executive at Bellevue Communications Group where she leads social media and public relations strategy for a variety of accounts.  She has been a member of PPRA for nearly seven years and currently serves as PPRA president.

Twitter: @LondonFaust

LinkedIn: https://www.linkedin.com/in/londonfaust/

PPRA: Who are your clients and what projects are you working on right now?

LF: Currently I’m working on projects for Reading Terminal Market, The Pennsylvania Convention Center, the Presbyterian Historical Society, and Marsy’s Law for Pennsylvania. 

PPRA: What is the favorite part of your job?

LF: Working at an agency allows me to do something different almost every day. 

PPRA: What was your latest & greatest accomplishment at your job?

LF: Reading Terminal Market recently announced the opening of its first-ever Black-owned bakery. We got coverage in the Inquirer, PBJ, Philly Voice, 6abc, NBC10, and PHL17.

PPRA: What one piece of advice would you give to your fellow PR pros?

LF: Never stop learning. Our field is constantly changing and we need to keep up. 

PPRA: What book or movie could you read or watch again and again?

LF: I could watch The Breakfast Club on repeat for days. 

PPRA: What’s your favorite spot in Philly?

LF: Reading Terminal Market (I swear, not just because they’re a client) – they have the best grocery options, delicious prepared food, and an atmosphere that’s unmatched. 

PPRA: Favorite Philly food?

LF: A great soft pretzel.

PPRA Member Monday: Jill Flanagan

Jill Flanagan is a Strategic Communication Consultant and Professor. She has been a member of PPRA for 16 years.

LinkedIn: https://www.linkedin.com/in/jill-f-24a9782a/

Throughout Jill Flanagan’s 25-year plus career, she has always looked for ways to use her talents in service of others.  From university teaching to working with non-profits to taking on freelance projects that supported local artists, she has consistently sought out opportunities that enhance lives. 

PPRA: Who are your clients and what projects are you working on right now?

JF: Serving as Sponsorship Lead for PPRA and Lecturer at La Salle University.

PPRA: What is the favorite part of your job?

JF: I particularly enjoy the writing aspects of public relations.  Mentoring students and younger professionals is also a highlight.

PPRA: What one piece of advice would you give to your fellow PR pros?

JF: Find a company or client that does work you truly believe in.  Your passion will come across in your work.   

PPRA: What book or movie could you read or watch again and again?

JF: Michael Clayton

PPRA: What’s your favorite spot in Philly?

JF: Valley Forge Park

PPRA: If you weren’t in PR, what profession do you see yourself in and why?

JF: I would love to work in career counseling.  Helping students find internships and jobs was always a highlight of my teaching career.

PPRA: Favorite Philly Food?

JF: Soft Pretzels

PPRA Foundation Launches Fundraiser

Our PPRA Foundation (PPRAF), which is a new nonprofit, educational and charitable organization dedicated to advancing the public relations profession in Greater Philadelphia, is hosting an online raffle to help raise funds in support of PPRA and our Foundation’s overall mission.  The focus of the PPRA Foundation is to provide scholarships for high school and college students aspiring to work in the industry, supporting career development for current professionals who are active with PPRA, and supporting an international speakers program where we bring awareness about Philadelphia while also welcoming experts and leaders to the Philadelphia region as a speaker at PPRA events.  Funds raised support these PPRA activities, and the Foundation also provides an avenue for members and others to support PPRA with a charitable donation. 

Our PPRA Foundation Raffle launches April 15 and runs through June 13, 2021, and offers three fantastic prizes!  Raffle tickets, which range from $25 for two entries to $100 for 25 entries, are available for purchase online.  Please help support our PPRA Foundation and the students and members who benefit from our mission by purchasing raffle tickets and spreading the word to your family, friends and colleagues.  The PPRA Foundation works under the fiscal sponsorship of the Urban Affairs Coalition (UAC) and in concert with the Philadelphia Public Relations Association to achieve its educational, professional development, and civic and cultural goals.

Announcing: The Inaugural PPRA Foundation Scholarship

A new, $1,000 scholarship is now available to college or high school students pursuing a career in public relations, broadcasting and/or communications through the Philadelphia Public Relations Association Foundation.  Funds may be used for continuing education, skills based training, or other items identified as a barrier to the candidate’s success.

Know any students who might qualify? Share the application link with them, http://bit.ly/PPRAFScholarship21  Eligible students should demonstrate financial need and candidates with diverse backgrounds will be given preference. The deadline is May 31, 2021.

Want to help spread the word? We are looking for PPRA members who will reach out to colleges/high schools throughout the Greater Philadelphia region. If you can volunteer, contact Bev Volpe at bev@snap2mkt.com.

This scholarship was made possible by a grant from the generous Sylvia Kauders Foundation. Future scholarships will be funded in part through PPRA Foundation fundraising, including our just announced raffle.

PPRAF is a is a 501(c)(3) nonprofit, educational and charitable organization dedicated to the advancement of the public relations profession within the Greater Philadelphia Region and works under the fiscal sponsorship of the Urban Affairs Coalition (UAC) and in concert with the Philadelphia Public Relations Association to achieve its educational and cultural goals.

Between You and MEdia…Jack Tomczuk of Metro Philly

In this edition of Between You and MEdia, we chat with Jack Tomczuk of Metro Philly.

How did you get started as a journalist?

Growing up in Philadelphia, reading the local papers and watching the news, I knew I always wanted to be a journalist. I read the papers constantly as a kid, even on the way to school!

When I was younger, I was more interested in sports, but over time, I became interested in news, and decided that I wanted to major in journalism. So I went to Temple and did that! 

While I was in college, I did some internships, and eventually got a job at the Press of Atlantic City. After a few years, I decided to move back up to Philadelphia to work for the Northeast Times weekly newspaper. And now, I am at the Metro, which I love. 

Who or what inspired you to pursue journalism? Who continues to inspire you as a journalist?

I have always been inspired by sports reporters and columns. When I was growing up, there was a Philadelphia Inquirer box across the street from my house, and I could put in 25 or 50 cents. I would read those columns, and I particularly liked one written by Bob Ford.

I later interviewed him as part of a project in college, so that was cool so he was one of the people who kind of inspired me. I was also inspired by reading the investigative reports in The New York Times, and the Washington Post and seeing some of the things they uncovered and how their words could have an amazing impact. 

How do you handle so many pitches?

I do get a lot of pitches! I often receive stories that aren’t aligned with what I cover or sometimes the event or program is not my coverage area. Every morning I go through my email and delete what isn’t relevant. But it is a lot of fun to read pitches and think about story ideas. 

What are your favorite types of stories to write? 

I like covering the breaking news and big stories. I remember when I was at the Northeast Times when City Councilman Bobby Heron got indicted. I got to rush down to the courthouse. There was definitely a rush of adrenaline.

On the flip side, I also like to write feature stories and share something good that is happening in the community or someone making a difference, or a business or nonprofit that’s making a difference, and then showcasing them and bringing their story to life. I like meeting people and celebrating neighborhoods. 

What do you like to do outside of work?

Well, I like to watch sports-the Sixers and the Eagles and I like to hang out with my fiance and my family. I like the outdoors. I used to live closer to Pennypack Park and would walk around there all of the time. 

Can you share a fun and interesting fact about yourself?

When I was in college, I got a scholarship to participate in a study abroad program for Temple and we went to South Africa for the summer. We listened to a speaker who was a priest, and, afterwards I asked him if he knew Desmond Tutu. He did! I got hooked up and was able to interview him, even though he hadn’t done interviews in recent years. I was able to ask him a few questions at a coffee shop. That was one of the highlights of my career, especially because it was in another country and I was only a college student. It is amazing to reflect on the fact that I got to interview a Nobel Peace Prize winner, so that was pretty cool.

What do you want people to know about you or your work?

I want people to know that I’m always trying hard and I want to be a resource for Philadelphians. I want to make sure they’re informed about everything, and that I try to do it in basic terms. With the Metro, we offer shorter articles, but those that are filled with information that is shared in a  fair and accurate way. So that’s that’s pretty much what I would want them to know.

I feel like newspapers like the Metro are particularly helpful. Do you agree?

Right, yes, particularly in relation to COVID! It’s been a ride, and like there’s so many different things people need to know, like guidance and mask wearing. We want to reiterate the truth and continue to reiterate it because there’s so many falsehoods.

Do you have any thoughts on the impact of the media on reporting false news?

It is not always the media. I think a lot of the incorrect information is on social media. People say what they want online and they make up rumors and spread falsehoods. And on social media, anyone can say anything. You never know where the info is coming from 

It’s important to reiterate that so much of what reporters do is on the service side and that is often the heart of why you became a journalist, or why journalists are doing what they’re doing. I want to give people the resources and information about safety, schools, vaccines – it changes so much and I want to be a resource. Not everybody can follow every development, the way I do or the way some can. Although, my mom is more of a news hound than I am. She’s always calling me: “Did you see this or did you see that?” She’s a great resource!